Event Itinerary
The New Wine
Fundamentals
Train the Trainer Program
May 4th& 5th, 2011 (Wednesday and Thursday)
East Lansing Marriott University Place
Michigan State University, East Lansing, MI
Wednesday, May 4th
4:00 pm - Check-in
5:00 pm - Reception with TasteSQ station and light hors d’ouevres
6:00 pm - Pre-Dinner wine and food tasting
7:00 pm - Dinner
Thursday, May 5th
8:00 am - Continental Breakfast
Morning Seminar
Consumer Phenotyping: What is it, where did it come from and who cares?
Sensory re-education with Dr. Utermohlen (With demo)
Updating and correcting the language of wine
Noon-1:00 pm - Lunch
Afternoon Seminar
Workshop: How (and why) to conduct the New Wine Fundamentals wine and food program
Panel: How can we better encourage consumers
Implementing the New Wine Fundamentals into a new or existing wine education program
6:00pm - Closing Reception
Winery Tables with Tapas
Train the Trainer Program
May 4th& 5th, 2011 (Wednesday and Thursday)
East Lansing Marriott University Place
Michigan State University, East Lansing, MI
Wednesday, May 4th
4:00 pm - Check-in
5:00 pm - Reception with TasteSQ station and light hors d’ouevres
6:00 pm - Pre-Dinner wine and food tasting
7:00 pm - Dinner
Thursday, May 5th
8:00 am - Continental Breakfast
Morning Seminar
Consumer Phenotyping: What is it, where did it come from and who cares?
Sensory re-education with Dr. Utermohlen (With demo)
Updating and correcting the language of wine
Noon-1:00 pm - Lunch
Afternoon Seminar
Workshop: How (and why) to conduct the New Wine Fundamentals wine and food program
Panel: How can we better encourage consumers
Implementing the New Wine Fundamentals into a new or existing wine education program
6:00pm - Closing Reception
Winery Tables with Tapas




