Spartan Hospitality Business Conferences

Event Itinerary

The New Wine Fundamentals
Train the Trainer Program

  May 4th& 5th, 2011 (Wednesday and Thursday)

East Lansing Marriott University Place
Michigan State University, East Lansing, MI

Wednesday, May 4th

  4:00 pm - Check-in

  5:00 pm - Reception with TasteSQ station and light hors d’ouevres

6:00 pm - Pre-Dinner wine and food tasting

7:00 pm - Dinner

Thursday, May 5th

8:00 am - Continental Breakfast

Morning Seminar

  Consumer Phenotyping: What is it, where did it come from and who cares?

Sensory re-education with Dr. Utermohlen (With demo)

Updating and correcting the language of wine

Noon-1:00 pm - Lunch

Afternoon Seminar

Workshop: How (and why) to conduct the New Wine Fundamentals wine and food program

Panel: How can we better encourage consumers

Implementing the New Wine Fundamentals into a new or existing wine education program

6:00pm - Closing Reception

Winery Tables with Tapas


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